Story:

Paper Craft World partnered with us to scale their e-commerce brand through paid advertising. Starting in late 2019, we launched and managed their Facebook Ads campaigns, ad creatives, and funnel systems.

Over 18 months, our strategy drove $2.6 million in front-end sales with a 2.6x ROAS from a $1 million ad spend. In addition, optimized upsells, downsells, and quantity discounts within the funnel generated another $1 million in backend revenue.

This success highlights how a full-funnel approach — combining media buying, creative strategy, and technical management — can deliver sustained, scalable growth for e-commerce brands.